Strategic Plan

PURPOSE

• Serve as the unified voice for minority entrepreneurs in the State of Arkansas;
• Advance opportunities for minority entrepreneurs in the public and private sectors;
• Work across racial, ethnic and cultural barriers to promote greater economic participation;
  and
• Inform and influence public policies on issues of critical importance to the minority business community.

VISION STATEMENT
The Arkansas Minority Business Development Roundtable aspires to be recognized as the leading provider of quality business services to the Arkansas Minority business community.

AMBDR Market Segments
An assessment of the AMBDR customer base easily classifies its service market into three
segments: pre-venture, start-up, and established businesses. This segmentation allows the
AMBDR to better understand the varied needs of its clients in each segment and how it
should allocate its resources in the future to meet the needs of these segments efficiently and
accomplish the goals and objectives outlined in this strategic plan.

A. Pre-venture
Pre-Venture: Not in business-Members of this segment are primarily individuals who
are interested in starting a business. They seek out AMBDR assistance to acquire the
information and management skills necessary to start a business.

B. Start-up
Start-Up: 0-2 year-Members of this segment are primarily individuals who are in the
process of starting a business or have recently started a new venture. These
entrepreneurs seek out AMBDR assistance to acquire the information and
management kills required to overcome the many hurdles present during the
establishment of their business. This is a critical stage for businesses, and one in
which AMBDR assistance can have a very large impact.

C. Established Businesses
Established: 2+year-These are small firms that are past the initial start-up hurdles and
have been in business for over a year. They usually come to the AMBDR when they
need assistance in growing their business or in dealing with a specific issue or
problem. The AMBDR can increase the value of its service to this market segment not
only by reacting to the particular issue for which they come to the AMBDR for
assistance, but also by analyzing the company to identify additional issues and
opportunities to help them grow and prosper.

AMBDR GOALS

GOAL I
The Arkansas Minority Business Development Roundtable will seek to become a central clearinghouse for the dissemination of information for the growth and development of the minority business community.

GOAL II
The Arkansas Minority Business Development Roundtable will seek to become primary advocate for the advancement of the MBE community.

GOAL III
The Arkansas Minority Business Development Roundtable will seek to increase statewide stakeholder involvement.

GOAL IV
The Arkansas Minority Business Development Roundtable will establish an advisory council in order to connect MBE’s to the global business community.

GOAL V
Strengthen and stabilize funding of the AMBDR and its programs.
by raising at least $100,000 by June 30, 2007.

GOAL VI
Encourage and facilitate the creation of 10 new minority owned businesses by 2008.

GOAL VII
Strengthen and stabilize the existing minority business community.

GOAL VIII
Develop and Implement a Faith-based Initiative.